Q: What is the best open-source Google Analytics alternative?

Plausible Analytics (AGPL-3.0 license) is the highest-ranked open-source replacement for Google Analytics. Migration fit: Imports historical Google Analytics stats directly via OAuth importer.

Q: Which Google Analytics alternatives can be self-hosted?

Practitioners looking for on-premise or private cloud data sovereignty can self-host Plausible Analytics, Umami, PostHog, Matomo.

Q: Why do teams switch away from Google Analytics?

Common migration drivers for Google Analytics (Free (data-shared) / $50k+ GA360) include: GDPR compliance without cookie banners, < 1 KB script weight, Readable single-page reports.

Question 1

What is the #1 ranked alternative to Google Analytics?

Accepted Answer

Plausible Analytics is currently ranked #1 among 6 alternatives to Google Analytics on ByAlternative with a composite index of 84.1 and 1,549 net practitioner votes. Lightweight, cookie-free open-source web analytics (< 1 KB script).

Question 2

What is the best open-source Google Analytics alternative?

Accepted Answer

Plausible Analytics (AGPL-3.0 license) is the highest-ranked open-source replacement for Google Analytics. Migration fit: Imports historical Google Analytics stats directly via OAuth importer.

Question 3

Which Google Analytics alternatives can be self-hosted?

Accepted Answer

Practitioners looking for on-premise or private cloud data sovereignty can self-host Plausible Analytics, Umami, PostHog, Matomo.

Question 4

Why do teams switch away from Google Analytics?

Accepted Answer

Common migration drivers for Google Analytics (Free (data-shared) / $50k+ GA360) include: GDPR compliance without cookie banners, < 1 KB script weight, Readable single-page reports.